We love CRM when it makes a real difference.
We’ve been hands-on with CRM integrations since 1999. Over the years, we’ve learned a thing or two about what makes CRM genuinely enjoyable to work with — both for the people using it every day and for those running the business.
Everything we’ve learned about people, data and how the two work together has gone into our CRM Connectors. Because there’s something deeply satisfying about making CRM show the right data, in the right context, and helping the working day run just a little more smoothly.
From the basement to the cloud
In 1998, Lars Dyre Jespersen, Anders Dyre and John B. Kjær founded Siteshop with an idea: to connect companies’ webshops with their accounting systems — which is where the name Siteshop came from.
We soon found ourselves needing a CRM system to keep track of sales. But manually creating companies and contacts took far too much time.
So Lars built a small integration that could pull company information from De Gule Sider and Krak straight into CRM. As it turned out, we weren’t the only ones with that problem.
“They probably didn’t call it iPaaS or CRM Connectors back then. But that’s basically what we had built.”
Before long, other companies wanted to benefit from the integration too. That’s when things really started to take off.
Back then, we delivered our software on CD-ROM. Today, everything runs in the cloud through app stores — and our integrations have, unsurprisingly, become a little more advanced.
But the basic idea is still the same: we still love seeing the right data find its way into CRM, while the technology quietly makes everyday work a little easier.
More than 27 years of experience. Built into our products.
We’ve worked with CRM integrations for everything from small startups to large international companies.
Along the way, we’ve learned a great deal about what it takes to make CRM a success. That experience shapes everything we build today.
1. We understand the people who use CRM every single day
We know what makes people want to use their CRM — and what makes them avoid it. That’s why we always design our solutions around real workflows and the way people actually work. CRM should make the day easier, not feel like another task.
2. We know what the right data can do
Good data isn’t about having as much information as possible. It’s about having the right information at the right time. That’s what makes CRM a tool people actually want to use — and one management can rely on when making decisions.
3. We’ve learned what makes a good integration
There are many ways to connect systems. Over the years, we’ve learned which approaches work well in practice — and which pitfalls are best avoided. That experience is built into our CRM Connectors, from the way we handle data to how we build and maintain the integrations.
The people behind the integrations
We build great products. And have a good time doing it.
At Siteshop, we share a passion for CRM, good data and well-designed integrations. We’re different people with different skills, but we have one thing in common: we genuinely enjoy building products that make a real difference to people’s working day.
And even after all these years, we’re still coming up with new ideas for how to make our CRM Connectors even better.
Let’s get to know each other
Now you’ve heard a little about us. We’d love to hear about you, your CRM, and what you’d like to get more out of it.